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This web site has the following in the site, "Since 1995 Verto Brakes has provided technicians with solutions to the toughest brake challenges." Our analyzers noticed that the web site also stated " replacement brakes should perform equal to or better than the OE parts." The Website also said " Brake Pads, Ceramic and Semi Metallic. While All big brand names searching for cheap and low quality factories in China, and packing them in USA, we import our product from highest quality manufacturer in China. They sell you Brand name, but we sell you both Brand name and Quality." The website's header had VERTO BRAKES as the most important optimized keyword. It is followed by Home, 639 MAPLE AVE, and LOS ANGELES which isn't as highly ranked as VERTO BRAKES. The next words vertobrakes.com uses is CA.